Monday, August 30, 2010

Dramatic Increase in Social Networking Among Older Adults

According to a study from Pew Internet, 42% of internet users ages 50 and older now use social networking sites. Between April 2009 and May 2010, this percentage almost doubled. The study also found that 26% of internet users ages 65 and older use social networking sites. Here are two interesting statistics.

“One in five (20%) online adults ages 50-64 say they use social networking sites on a typical day, up from 10% one year ago.

Among adults ages 65 and older, 13% log on to social networking sites on a typical day, compared with just 4% who did so in 2009.”

Hopefully, many older adults are discovering the terrific gluten-free resources on Twitter and Facebook. Make sure your gluten-free tweets and Facebook pages are appealing to adults of all ages!

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