Tuesday, January 19, 2010

Use Twitter to Discover 100 Companies with Gluten-Free Products

I just created this Twitter list of over 100 companies with gluten-free products. Follow the list to discover gluten-free restaurants, new products, magazines, books, and discounts. Thinking about creating a Twitter account for your company? Browse these companies for tips on interacting with the gluten-free community. If you would like your company added to the list, leave a comment here or tweet me @gfsocialmedia.

Tuesday, January 5, 2010

5 Tips for Twitter Parties

1. If you don’t have a twitter account, Summize is the easiest to use to read the party tweets. Simply enter the party hashtag (example #glutenfreely for the General Mills gluten-free party). A twitter account is required to reply to tweets.
2. Familiarize yourself with TweetGrid before the party. TweetGrid has several advantages over Summize. TweetGrid is faster, the party hashtag is automatically added to tweets, your @replies are displayed, and the grid layout can be customized.
3. Compile a list of some relevant links and tweets ahead of time, so you can quickly copy and paste them during the party.
4. Introduce yourself during the party with information relevant to the topic.
5. To increase your chances of winning a prize, pay attention to tweets during the party and read websites of companies offering prizes. Often, prizes are awarded to the first person to correctly answer a question.

There are two gluten-free twitter parties next week. Click on the links to RSVP.

Glutino: January 11 at 8pm EST #GF

General Mills: January 14 at 7pm EST #glutenfreely

Saturday, December 12, 2009

Top 10 Blogging Tips

1. Publish frequently.

2. Add a share button and share articles on Twitter, Facebook, Digg, and in yahoo groups.

3. Organize posts with consistent and specific labels.

4. Edit, spell check, and verify that all links work.

5. Moderate comments and require word verification to prevent spam.

6. List your blog in appropriate blog directories and aggregators. Many require a blog to be at least one month old and have a minimum number of posts before listing.

For gluten-free blogs, request to be added to the gluten-free news aggregator as soon as your blog is active. It now takes three to four weeks to be added to it. Foodie BlogRoll and Blog Catalog are good blog directories with many gluten-free blogs listed.

7. Provide email subscriptions using Feedburner.

8. Establish a blogroll and leave comments on other blogs.

9. Set up Google alerts for your topic. This will help you find the latest news and provide ideas for posts.

10. Be creative! Approaching topics from a unique perspective will draw readers and increase comments.

Tuesday, December 1, 2009

New Viral Video From BabyCakes

If your company is looking for a great way to create a buzz about a new location or product, checkout this awesome example from BabyCakes. This is their third viral video, and I'm sure it will be embedded on many gluten-free blogs and retweeted frequently on twitter.

BABYCAKES NYC: COMING TO LOS ANGELES IN DECEMBER!!! from BabyCakes NYC on Vimeo.

Hello December! We're just going to put it right out there: This one is an absolute doozy, and for good reason... we're finally just about almost kind of ready to open up the Los Angeles outpost of BabyCakes NYC! So we called some of our pals and pulled this nifty little item together: There is action, furry Sasquatch, ZZ Top, showgirls, a jacuzzi. There is a farmer and some chickens and a stationwagon. Really there is nothing this thing doesn't have! Brace yourself, Southern California: BabyCakes NYC opens in Los Angeles December 2009 (we're built, just waiting on the final bits of paperwork!!). Probably over-spazzy updates here www.babycakesnyc.com and here http://twitter.com/BabyCakesNYC

Animated by Chris Taylor ( www.throneboogie.com ), filmed by Jonathan Miller, edited by Justin Gallaher, title cards and lettering by Bevin McNamara, produced by David Mettler and Chris Cechin. Song is by Lele Buckin'ham.

Good Housekeeping Gluten-Free Video

Sharing videos on You Tube is a popular way to educate viewers, promote products, and attract new customers. Good Housekeeping recently made this gluten-free video, which includes information about celiac disease and a Betty Crocker taste test.

Monday, November 23, 2009

Ning Makes Gluten-Free Social Networking Easy

Over one million social networks have been created using Ning, and there are several that are gluten-free. Ning networks are easy to use. Either create your own network or join others. After joining a gluten-free social network, members customize their page, invite friends, join groups, chat, participate in discussions, post and read blogs, and share gluten-free information, including videos, news, and recipes.

Gluten-Free Faces has almost 2,500 members and is the largest gluten-free social network on Ning. The good news is that once you know how to use Gluten-Free Faces, then you also know how to use all these other gluten-free social networks on Ning.

Grandma's Gluten-Free Baking N Cooking

Mom Cooks Gluten-Free

Gluten-Free Trina

Life Without Gluten

Greater Greenville Celiacs

Celiac SF (San Francisco)

New Grist

Gluten-free groups can be found on large Ning social networks, like Twittermoms, which has two gluten-free groups.

Are you considering creating your own social network on Ning? This video will show you how.





For more information:
Read the Ning blog

Watch the Gluten-Free Faces video

Join the bloggers group I created on Gluten-Free Faces

Saturday, November 14, 2009

A Unique Blog: GFree TV

Checkout this great video blog, GFree TV, with gluten-free product and restaurant reviews from Debbie and Mike. Debbie is gluten-free, Mike is not. Every review is posted as a video, which is a wonderful way for readers to see products, which far exceeds a photo on traditional blogs.

Their review of Jungle Grub made me want to buy the product. With all the gluten-free blogs and extensive reading, it is refreshing to watch and listen to reviews. The only negative is that the reviews are long, which requires more time than skimming a traditional blog post. With already 21 videos since beginning the show in June 2009, Debbie and Mike are working hard to make this a success.
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